STARCK by Fletco

At the Domotex trade fair in Hannover, Fletco Tæpper A/S displayed its unique carpet tile concept designed by Philippe Starck. The 30 square metre stand was situated in the popular “Contractworld” in hall 4. The stand consisted of a four metre long wall, a raised flooring area and a 16 square metre cube illustrating a cinema. The outside of the cube was decorated with graphics, and inside the cube four projectors showed different presentations of the carpet tile concept. The ceiling of the cube was decorated with a four by four metre photo of Philippe Starck, and on the long wall the carpet tile concept was described in Danish, German and French. With only a few pieces of designer furniture, the stand had a simple and minimalistic look.